Built by operators, not consultants.

The short version.

I'm Tyrone. I grew up around tools — my dad's a carpenter — and I've spent time on them myself. I know what a builder's day looks like, what makes him grumpy, and why "we should automate that" usually dies on a Friday afternoon when there's a job to get out the door.

Before this, I spent five years building and managing a 500,000-person crypto community. Not as a content creator. As the person who built the systems that kept it running — the moderation workflows, the contributor incentives, the data pipelines, the bots that handled the bits humans shouldn't have to.

Both jobs taught me the same thing: the difference between a business that scales and a business that drowns is whether the founder has built systems or just hired more hands. Kampfire Digital is what I do now — build those systems for Australian businesses that don't have the luxury of a tech team. I work out of Noosa, on the Sunshine Coast, and take on clients Australia-wide.

Who we work with.

Australian construction-adjacent SMBs. Energy assessors. Building designers. Surveyors and certifiers. Town planners. Small-to-mid building companies. The kind of business where the owner runs ops, has tried hiring more admin, and watched the friction reappear in a different shape.

You don't need to be technical. Almost none of our clients are. The workflows live in tools your team already uses — Telegram, WhatsApp, Outlook, SharePoint, whatever you've got. No new login. No training course. You ask the bot a question in plain English and you get an answer.

What makes us different.

Three things that aren't theatre:

• We've spent time on the tools. When you tell us "the assessor's drowning in lookups," we know what a lookup looks like. We don't need a glossary. We don't translate your problem into AI-speak and lose half of it in the translation.
• We build, not advise. Most consultants stop at a 40-page report. We deliver running automations — wired into your tools, tested with your team, working before we invoice. The report is a side-effect of the build, not the deliverable.
• Hour caps in writing. Every engagement has a written hour ceiling. Overages need written approval. The minimum effective hourly rate is structural — we'd rather scope tightly than surprise you.

How we charge.

Fixed scope. No surprises. The tiers are public:

• Workflow audit — $500–750. Deep dive + written roadmap, yours to keep. Credited to your build if you proceed.
• Single-workflow build — from $6,000. One built and shipped automation. 2–4 weeks. Founding-client rate available.
• Multi-system integration — $8,000–$15,000. Several workflows integrated. 6–8 weeks.
• Retainer — from $1,500/month. Maintenance, improvements, priority support. Tiered by hours, written cap.

Founding-client rates are sometimes available — they trade discount for case-study permission and warm intros. Ask if it's still on the table.

What you'll get out of a call.

30 minutes. No pitch deck. Either we can help — and we'll tell you exactly what we'd build and what it'd cost — or we can't, and we'll tell you that too and point you somewhere that can.

The worst outcome of a discovery call is that you leave with a clearer read on what's eating your time and one less consultant to evaluate. That's still better than where you started.